Kourtney Kardashian unveils unexpected new business venture

Like all of her sisters, Kourtney Kardashian appears to be quite the business savvy. Maybe thanks to a little help from mom Kris Jenner? But even so, there’s no doubt that the entire Kardashian family is frantic. Kylie has Kylie Cosmetics, which has evolved into Kylie Baby, while Kendall Jenner has her tequila brand, 818. Then there’s Khloé Kardashian – one of the co-founders of popular denim brand Good American. Kim Kardashian also has several different stores, but SKIMS seems to be one of the most popular.

Then there’s Kourtney, the brains behind Poosh, a lifestyle website that features tricks, beauty tips, and lots of health and wellness articles. There are many pieces to read and new content seems to be added daily. Kourtney also explains why she decided to take the plunge and start the brand. “I decided to launch Poosh because I felt something was missing in the healthy lifestyle space,” Kourtney shares on the website. “Healthy living gets a bad rap; it’s like if you care what you put in – or on – your body, then you’re not sexy or cool.” The business venture has garnered a ton of readers, and its Instagram page alone has 4.7 million followers.

Now Kourtney has a new business venture unlike anything she (or her sisters) has ever done.

Kourtney launches Lemme brand of edible dietary supplements

Move Pooh! Kourtney Kardashian has another business venture that most of us wouldn’t expect. The mother of three spoke to WSJ. Magazine on September 12 to promote their newest venture – a company called Lemme. According to the outlet, the company sells all-natural edible supplements, and there’s no doubt it was a labor of love for the reality star. Kourtney says it took her five years to develop the product and served as a test subject on everything. “My process [with a new product] I’m taking it to my GP and he would muscle test me with it,” she revealed. “I would hold the product in my hand and he would see how it reacted to my body.”

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Kardashian also spilled the tea by sharing her favorite gummi with fans, and we’re guessing it could be a bestseller. “Matcha is probably my favorite gum. It has B12, [so] it’s not like jittery caffeine energy … it’s like the tiniest bit of caffeine,” she told the outlet. “The B12 and coenzyme Q10 give you that sustained energy. I’m really excited about the ingredients and the combinations.”

In true Kardashian fashion, the new line also has its own Instagram page. Within five days of her first post, the page has already amassed over 140,000 followers and posted several promotional images featuring the eldest Kardashian sister.