James Corden is no stranger to public apologies. The Late Late Show host has a bad reputation for his real-life behavior and has had to apologize to BTS Stans and retract his obnoxious jokes about Harvey Weinstein. And the latest reports of his behavior have lit the internet with more disdain for the celebrity.
On Oct. 17, Keith McNally posted a blurry picture of Corden to his Instagram and shared a lengthy explanation as to why Corden was banned from his popular Balthazar restaurant. The restaurant owner wrote that while Corden is a talented comedian, he is “a tiny dimwit of a man.” He then went on to describe the “most abusive” behavior he’d ever seen at his facilities in 25 years exhibited by the late-night host.
McNally added two different examples showing how bad Corden was eating at the Balthazar. One claimed that Corden demanded free drinks in June after finding a hair in his food. The second noted that the “Into The Woods” actor was at brunch on Oct. 9 and complained that his wife’s egg yolk contained a little egg white. When the kitchen sent it back wrong side, Corden yelled at the staff that they “can’t do this [their] job!” The employee in charge of working things out with Corden “was very shaken up.” Corden hasn’t publicly admitted this yet, according to BuzzFeed News, but it might not matter if he does anyway.
Crisis management expert says Corden’s redemption is not a quick fix
On the same day that Keith McNally posted his original grievances with James Corden, he posted a follow-up. McNally let his followers know that Corden called the restaurant owner and “profusely apologized.” “Having screwed myself up more than most people, I’m a firm believer in second chances,” wrote McNally. But he couldn’t just let Corden get away with it, joking that the only way he would unblock him was if Corden let McNally host “The Late Late Show” for nine months. McNally said in all seriousness that “anyone generous enough to apologize to a dead layman like me (and my collaborators) doesn’t deserve to be banned from anywhere.” So Corden was no longer from familiar NYC -Restaurant excluded.
As previously mentioned, this restaurant fiasco is only the latest in Corden’s many failures. Due to his notoriety, a quick phone call to McNally won’t fix things for Corden, according to crisis management expert Eden Gillott. “Corden is currently facing the brunt for his reported poor table manners. One big gesture isn’t going to rehabilitate an image,” she told Nicki Swift. According to her crisis agency’s website, Gillott is a self-proclaimed “dumpster fire fixer” as well as a strategic communications consultant, so she clearly commands the public image. “A sincere apology and a real change in behavior is the only way forward. Your credibility and the impact of the apology lose their potency when it becomes a please forgive me tour,” she said.